Blizzard sparks creativity - Stormspot.co app is born
Evidence of how people spent the winter storm in Boston is surfacing in social media. The result? It was a very fun day off. Snowboarding the streets of Beacon Hill and riding a wheel chair in Southie were just two Vine videos of a slew of posts showing the world that Bostonians can rock a snow day.
For a group of six Boston techies who were perhaps bored and anticipated the storm's resulting social sharing, a new app was born. It's called Stormspot.co and aggregates your tweets into a designated webpage, which is also indexed by Google thereby increasing its visibility. It took just two days for the creators to build. The lead creator, Nick Ducoff, exemplified how the app came into creation by way of tweets.
The idea of posting evergreen content on social media and pulling it out on to a webpage is interesting, especially because a platform like Twitter is intended to be ephemeral. The topic of weather proves to benefit from social media, at least more than funny photos. It allows for public services to monitor neighborhoods, track developments, and alert damage.
Now that the storm is over, it is difficult to project if the service fills a need in the Twittersphere. An analysis from CB Insights show that games dominant the mobile app market. Though it is also the genre with the most turnover. The lifespan of most apps fall after the 30-day mark, unless of course it goes viral, in which case you can bet more than 80 days.
For an app like Stormspot, within its first week of creation and with an unknown number of storms to track, their virality and relevance will remain to be seen.